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Direct mail might be fairly easy to brush off in a modern world. When everyone is staring at their phones, how exactly can they be...

With the solar industry heating up, the question for business owners is quickly turning into how to best use their marketing dollars. Live transfers offer...

If you’re interested in buying leads, whether real-time or aged, consider where your information is coming from. The last thing you need is to get...

The S&P Global Market Intelligence recently published a report that said solar would hit new records in 2022. Fueled by a snowballing trend of energy...

Generating leads for a solar business depends on everything from the season to the clientele you’retargeting. If you’re trying to find the best marketing practices...

In the age of digital everything, direct mail marketing remains something of a contested topic. Should you use postcards, flyers, or catalogs to communicate with...

In the interest of not burying the lead, the major headline for aged leads is that they’re cheaper than real-time leads. In fact, that’s probably...

An opt-in lead is a qualified lead, and it’s the verification that separates this strategy from the rest of the pack. A person who has...

Lead generation for auto warranty sales can feel like a bit of a minefield. There’s a lot of information out there, but if you have...

Debt is something of a way of life in America, with the average household owing thousands of dollars to any number of institutions. From student...